The JCEP Marketing Team

Marketing Strategy: To enhance appreciation, value, visibility, and impact of the Joint
Council of Extension Professionals to the six partnering associations’ membership of
the Joint Council of Extension Professionals*. We will accomplish this through the
offerings of personal and professional growth for advancing a Cooperative Extension
unified message to administration, policy-makers, fellow association members and

Vision: To promote communication, cooperation and professionalism among Extension

Mission: JCEP is the center of the Extension profession and a partnership of Extension
professional associations: doing what each cannot do effectively alone, building
leadership and collaboration, providing professional development and scholarship
opportunities and advocating for excellence in the Extension Profession.
Our Pledge: One voice for Cooperative Extension.